Beyond Plug-and-Play: What BHAVYA Must Get Right
On March 18, the Union Cabinet cleared BHAVYA — the Bharat Audyogik Vikas Yojna — a ₹33,660 crore scheme to develop 100 plug-and-play industrial parks across India over six years. The announcement has received well-deserved enthusiasm in the news media. India's perennial manufacturing bottleneck has never been a shortage of investment intent; it has been the pre-production friction — land acquisition delays, clearance bottlenecks, absent utility connections — that kills momentum before a single unit is produced. A scheme that promises to resolve that friction deserves genuine appreciation. But appreciation must be matched by analytical honesty. Plug-and-play industrial parks are necessary infrastructure. They are not, by themselves, a theory of industrial transformation. Whether BHAVYA becomes a genuine inflection point in India's industrial trajectory, or another well-intentioned scheme that underperforms its promise — will depend on evolving the scheme into a broader architec...